Top 6 Content Writing Tools for Better Sales for Your Online Business

Online businesses are all the fuss these days with everyone and their grandma trying their hands at making a living online. The allure of social media comparisons is crazy these days. What those success stories don’t disclose is that only 10% of online businesses succeed on average.

90% of them fail within the first 120 days. That’s despite the fact that between 2013 and 2018, online sales increased by more than 50%. What’s the reason for 90% of businesses failing to drive sales despite the 50% jump? It’s pretty simple actually, their content.

Want to know just how well content performs in the online realm and why it's still the king? Well, businesses with blogs get 126% higher lead growth as 77% of internet users read blogs.

There are other benefits to blogs too like more indexed pages, inbound links, and page visits. We urge you to read Gitnux’s comprehensive online business report. You’ll get a great idea of the bigger picture.

As for the content, it’s not limited to just blogs. The whole On-Page element of your business website deals with it. The content you publish has to be good and useful to convert otherwise you’ll fall in the 90% crowd.

Unfortunately, since most online businesses start out small, there’s a great chance you’re doing most of the work by yourself. Either that or you’re working with a very small team that’s up to the neck with tasks.

You can come up with great content when you get a chance to sit down and collect your thoughts. You won’t get many chances if you’re handling everything. It doesn’t have to be this way. You can use online tools to write great content that drives sales.

That is why we’re here and we’ll only cover the best of the best online tools designed specifically with quality in mind. Properly utilizing these tools will ensure you’re mingling with the 10% crowd.

Best Online Writing Tools for Improving Content and Increasing Sales for Your Online Business

The criteria for choosing the top online tools was quite simple. Any writing tool that aids in the quick creation of quality content that comes up with consistent results is a worthy contender for this list.

Unfortunately, not all of them can be winners. Most of them fell short of the mark for different reasons. The ones that didn’t are featured below:

1. AI Summarizing Tool

A good summarizer tool like summarizingtool.net will never go out of fashion. Take a second to think about all the possibilities it can assist your online business with. Working in e-commerce and need concise summaries for product descriptions? This does it.

What about email campaigns? They don’t have high opening rates and boast even fewer conversions. Straight and to-the-point campaigns will help you land good business. Our favourite is their usefulness for social media posts.

The list goes on. What makes an AI summarizing tool stand out from its generic competitors is that it produces consistent outcomes in the modes that it offers. Oftentimes, free tools don’t do justice to the quality expected from them. That’s not the case with this one.

The “AI” drum gets beat quite a lot these days. This is one of the few tools like the other ones we’ll discuss in this article that actually do what they’re advertising. Choosing the summary length is a neat feature too.

You can use the “summarize” mode to generate summaries from the text you’ve inputted. You can generate new summaries too using the “AI Summarize” mode which will use new wording while maintaining the original context.

2. Paraphrase Online

Businesses will always need paraphrasing tools. Even the best business owner will have trouble maintaining a consistent tone in their writing. We have witnessed even writers struggling to come up with the right words.

With Paraphraseonline.io, your online business will always come up with the right things to write to drive sales. According to Louisiana State University, Paraphrasing is a technique of rewording content with changed wording, structure, and tone while keeping the main idea.

If the content is a driving point for increasing your sales then each word counts. You need powerful words that evoke emotions in your potential customers to make sales. To that effect, paraphraseonline.io are six AI-based modes that will help your business.

• Word Changer
• Sentence Rephraser
• Paraphrase Text
•  Text Improver
• Phrase Modifier
• AI Mode

It is very easy to use just like the tool before and that’s always a big plus for online writing tools. Writing is already a hard process, developers don’t have to make it harder for them by complicating the process.

Here’s the best part, not only does it produce original, plagiarism-free content but it also gives good readability. You can test that using free readability measuring tools. Attaining a good readability score is essential if you want to convert leads. You can see the kind of impact it can generate below:

3. Answer The Public

Investing in a good keyword research tool will be one of the deciding factors for your content’s success. We are stepping into SEO territory with this one but it’s essential to know what keyword research is and how it affects your business website’s visibility.

Keywords as you may or may not be aware actually form the basis of content strategy. You focus your content based on the keywords you chose for your business website to rank for. There are keywords in this article as well that a good content writer/SEO will be able to tell based on anchor text placement.

Keywords themselves can be of four different natures namely; transactional, commercial, buyer, and informational. There are more variations but these are the main ones. In keyword research, finding the true intent behind why someone is searching for a particular keyword is the main task that Answer The Public trivializes.

It’s a search listening tool that can quickly generate a comprehensive list of useful phrases and questions related to your chosen keyword. It’s reasonably priced and it helps you understand what your audience is curious about.

4. ProWritingAid

A bit pricey but a comprehensive writing tool nonetheless. ProWritingTool is a tool made by the writers for the writers. You can call it a comfort zone writing tool that is ready to help you at every step of your writing journey.

Not a whole lot of tools out there that provide actionable advice against your writing. You want to hook your readers with enticing content and this helps you get there. Critique reports are custom suggestions to enhance or remove specific points of your content.

There’s a lot more depth to this tool that’s more fun to explore for yourself instead of us telling you about it. The problem is that its best features are locked behind a paywall. Depending on your view, you might think the price is too much or too little for the value it provides. It all comes down to your sense of what you feel is valuable.

5. Hemingway App

Content readability measures just how easy your content is to read. It’s one of the key factors for any content’s success and a massive driving point for increasing your online sales.

There are a few ways to measure a content’s readability like using the Flesch-Kincaid grade level formula. Instead of applying formulas for each content you pump out, try the Hemingway app to make your life easier.

Just copy and paste your content in the input box and let the app do all the hard work. In no time, it will come up with a readability grade which will come with one-word remarks. That will let you know how easy it is to read your content.

The benefits don’t end there either. You will be shown the various pieces of text that need improvements. Total usage of passive voice and simpler alternatives. It’s a bit of a limited tool as all it does is provide suggestions and don’t fix mistakes. To fix them, you need to buy its Plus subscription.

6. Quetext

We perhaps haven’t paid enough emphasis on original content. We got carried away with the shiny features of all the tools we’ve listed to this point. Well, that stops now. Nobody likes rip-off content.

It gives the impression that the business is too lazy to write something unique and that feeling will extend to their offerings. You will lose customers based on first impressions. There’s also the matter of generating bad will by either accidentally or purposefully copying someone’s content.

How do you think that will sit with the original authors whose work matches yours? Bad PR for your online business. This is why online plagiarism checkers like Quetext are needed to keep your business in line.

Its trademarked DeepSearch technology is bound to catch any acts of plagiarism, even the sneaky ones. Accidental or otherwise, no plagiarism is safe from its advanced algorithms and lightspeed recognition.

You’ll receive colour-coded feedback for your troubles with a side-by-side text comparison to point out similarities and differences. It gives out a plagiarism score like other tools like it.

What it’s not like the other free tools in the market, is generous. The free word count is too low. 500 words can barely make up a blog post. It’s simply not feasible but if you’re comfortable shelling out $8-9 per month then this tool is for you.

Closing Remarks

It honestly comes down to your preference as to which tools you will ultimately end up using in your business. Some business owners tend to be smart with their money and end up depending on free tools instead. Others see the value these paid tools on our list provide.

We have listed the best combination of free and paid tools. Your online business will take off now and increase its sales thanks to the enhanced content these tools provide.