![How can Customer Reviews and Testimonials Improve Your Marketing and Sales Game?](https://d91ztqmtx7u1k.cloudfront.net/ClientContent/Images/Large/1f1a0579-87e9-4856-8346-8f6cc26f316b.jpg)
The ultimate goal of testimonials and customer reviews is to generate leads and build a strong positive image of your brand. Your marketing team needs to use positive reviews as a convincing tool, which helps your sales team to attract and convert highly-qualified leads. Read More